by: Esteban Panzera
When getting links, the most important thing is to get them on pages that are relevant to our website’s content. Sometimes it can be difficult to get this kind of links, so what we can do is generate new pages that are relevant to our website’s content and link from them to our site. This way we would be getting one way relevant links, but the problem is that the new pages wouldn’t have any authority, so what we can use is social networks to accomplish this task. Here I will show you 7 social networks where you can get relevant links:
Flickr
On Flickr, you can add links as a description of the images, and you can also add them to your profile page, but I would recommend the first option.To do this, you have to create an account at Flickr (or log in if you already have one) and go to Upload Photos, there you would have to pick the photo you would like to upload (this doesn’t matter, just make it public), and then choose a Title (your keywords here), and on the description you would have to add a link to your site using HTML.
Keywords on Title: YesKeywords between heading tags: YesAble to choose anchor text: YesDo-follow link: YesIn-Content Link: YesKeywords in URL: Yes
LinkedIn
On LinkedIn you just have to create a new account and fill the details using the keyword you want to rank for on First Name and Second Name fields. Both mixed should make the keyword you want to rank for.After that just go to the My Profile tab and click on add website, there click on other from the dropdown and choose the Title and URL you want for your link.
Keywords on Title: YesKeywords between heading tags: YesAble to choose anchor text: YesDo-follow link: YesIn-Content link: NoKeywords in URL: Yes
Stage6
On Stage6 we will be getting a link from our profile page, but you can also get one from Videos, the process is more or less the same. First we will create an account and as username we will use the keywords we want to rank for (if it is more than 1 separate them with an underscore “_”). After you have completed the account creation click on the edit profile button and enter your link and any text you may want to add to the about page (the link can’t be added using HTML, instead you will have to use this [http://www.urlhere.com Anchor Text Here]).
Keywords on Title: YesKeywords between heading tags: YesAble to choose anchor text: YesDo-follow link: YesIn-Content link: YesKeywords in URL: Yes
Del.icio.us
On Del.icio.us, the social bookmarking site, we have to create a new account using as username the keywords we want to target. Again, if it is more than 1 word we have to separate it using an underscore “_”. Then just click on the post link and enter the details for your link, use Description as Anchor Text.
Keywords on Title: YesKeywords between heading tags: YesAble to choose anchor text: YesDo-follow link: YesIn-Content Link: NoKeywords in URL: Yes
Squidoo
On Squidoo create a new account (or login if you already have one), and create a new lens. As title use the keywords you want to rank for and choose an URL using the keywords you want to target. Then on text list, just add some text with your link or just your link, you can add more information if you want to make the page richer. Finally click on publish.
Keywords on Title: YesKeywords between heading tags: YesAble to choose anchor text: YesDo-follow link: YesIn-Content Link: YesKeywords in URL: Yes
Mixx
On Mixx you will have to create a new account as you will be getting the link from your profile, use the keywords you are targeting as your nickname and once more separate them with an underscore “_”. After creating your account go to the Your account page and add your site’s URL on the “Have a website? What’s the URL?” field, click on submit and you are done.
Keywords on Title: YesKeywords between heading tags: YesAble to choose anchor text: NoDo-follow link: YesIn-Content Link: NoKeywords in URL: Yes
Reddit
On Reddit we will get a link from our profile page, so go and create a new account using the keywords you are targeting (remember the underscore “_” thing) and submit your website by clicking on the submit link. Add your website as if you were adding a normal bookmark, when you finish just click send.
Keywords on Title: YesKeywords between heading tags: NoAble to choose anchor text: YesDo-follow link: YesIn-Content Link: NoKeywords in URL: Yes
The best thing you can do to get the most out of this links would be registering a new domain and linking to all this profile pages using the keyword you are targeting as anchor text, you would then have to get some links to the new domain to get some authority to it.
Esteban Panzera writes about SEO and Social Media Marketing on his personal blog
Sunday, February 17, 2008
Monday, February 11, 2008
How search Engines Connect Sellers and Buyers
Maggie knows how to find what she wants. She lets her fingers do the walking – not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great baking tools. The good news is the Google and other search engines exist for one simple reason: to help Maggie find your website.
Google will show Maggie 534,000 resources on "bread baking". Unless she fails to find what she wants on the first page, or top 10 results, she will never find your website listed 124th in the results. (Actually, if she does not find what she wants in the top twenty or thirty results, she is likely to refine her search to "easy bread baking" or "home bread baking").
How do you get into the top 10 results so Maggie can find your website? You might have heard a lot about "search engine optimization" and "ranking analysis" and "algorithms". It all sounds very complex, but it really works on a simple 1 – 2 – 3 principle.
1. A search engine will show Maggie only resources (websites) it has on record. So make sure to submit your site to the key search engines and directories. You do not need to hire somebody who will charge you big dollars to do this. Nor should you fall for any of the auto-submit software or services. This should be done by hand, and anybody can do it. You can do it yourself.
2. The search engine will rank highest those websites it feels are most "important". This means you have to show that your website is most important. There are a few simple things you can do. First, make sure you have content. Text content equals importance on the Internet. Links, both coming in and going out, are key. Connectivity equals importance on the Internet. Get listed in the major directories (DMOZ.com, Yahoo.com, Zeal.com, JoeAnt.com, etc.), as this also is a measure of importance.
3. The search engine will show Maggie the most "relevant" high-ranking resources. Google might rank http://TheHappyGuy.com relatively very high, but it is totally irrelevant to a search for bread baking. How does a search engine know which websites are most relevant for Maggie's search? By the number of times "bread baking" shows up in text on your web page. By the variety of ways it shows up on your page. By number web pages you link to and that link to you with the words "bread baking" included.
Are you ready to roll? Possibly. Some of this you can easily do yourself. But there are three places that are worth spending money to help all the Maggies out there find your website and your book.
The first is choosing the right keywords. It might look simple, but "bread baking" might not even be the best keyword phrase to focus on. It might be "easy bread baking" or "home bread baking". The most searched terms might not be the best, nor the term with the least competition.
The second is to prepare a link strategy. The "link exchange" pages that are getting more popular each day are also becoming less effective each day. Here are just a few of the linking factors that will affect whether Maggie discovers your book:
* The total number of incoming and outgoing links
* The importance of the sites you link to and from
* The relevancy of the sites you link to and from
* Which pages on their sites and on yours are being linked
* What you include in the incoming and outgoing links
* Where on the page the links are placed
* How many links are on those pages
* How many pages are linked to or have outgoing links
* The ratio of links to content on the pages involved
You can implement the strategy yourself, but it is worth hiring somebody to put it together for you. Ask the person what factors she would consider when building a strategy for you. If she does not mention several of the above, your money is better spent elsewhere.
Google will show Maggie 534,000 resources on "bread baking". Unless she fails to find what she wants on the first page, or top 10 results, she will never find your website listed 124th in the results. (Actually, if she does not find what she wants in the top twenty or thirty results, she is likely to refine her search to "easy bread baking" or "home bread baking").
How do you get into the top 10 results so Maggie can find your website? You might have heard a lot about "search engine optimization" and "ranking analysis" and "algorithms". It all sounds very complex, but it really works on a simple 1 – 2 – 3 principle.
1. A search engine will show Maggie only resources (websites) it has on record. So make sure to submit your site to the key search engines and directories. You do not need to hire somebody who will charge you big dollars to do this. Nor should you fall for any of the auto-submit software or services. This should be done by hand, and anybody can do it. You can do it yourself.
2. The search engine will rank highest those websites it feels are most "important". This means you have to show that your website is most important. There are a few simple things you can do. First, make sure you have content. Text content equals importance on the Internet. Links, both coming in and going out, are key. Connectivity equals importance on the Internet. Get listed in the major directories (DMOZ.com, Yahoo.com, Zeal.com, JoeAnt.com, etc.), as this also is a measure of importance.
3. The search engine will show Maggie the most "relevant" high-ranking resources. Google might rank http://TheHappyGuy.com relatively very high, but it is totally irrelevant to a search for bread baking. How does a search engine know which websites are most relevant for Maggie's search? By the number of times "bread baking" shows up in text on your web page. By the variety of ways it shows up on your page. By number web pages you link to and that link to you with the words "bread baking" included.
Are you ready to roll? Possibly. Some of this you can easily do yourself. But there are three places that are worth spending money to help all the Maggies out there find your website and your book.
The first is choosing the right keywords. It might look simple, but "bread baking" might not even be the best keyword phrase to focus on. It might be "easy bread baking" or "home bread baking". The most searched terms might not be the best, nor the term with the least competition.
The second is to prepare a link strategy. The "link exchange" pages that are getting more popular each day are also becoming less effective each day. Here are just a few of the linking factors that will affect whether Maggie discovers your book:
* The total number of incoming and outgoing links
* The importance of the sites you link to and from
* The relevancy of the sites you link to and from
* Which pages on their sites and on yours are being linked
* What you include in the incoming and outgoing links
* Where on the page the links are placed
* How many links are on those pages
* How many pages are linked to or have outgoing links
* The ratio of links to content on the pages involved
You can implement the strategy yourself, but it is worth hiring somebody to put it together for you. Ask the person what factors she would consider when building a strategy for you. If she does not mention several of the above, your money is better spent elsewhere.
Wednesday, February 6, 2008
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Jalsa Title Song Specially For our pawan Fans
Tuesday, January 22, 2008
Publicis, Google reveal digital advertising cooperation
France's Publicis and Web search engine giant Google Inc on Tuesday revealed they were combining their expertise to expand in the fast-growing digital ... via The Washington Post
Investors lose trillions; FM says don't panic
Finance Minister P Chidambaram sought to calm investors panicked by a meltdown of over 2,000 points on Tuesday morning leading to suspension of trading, saying that enough liquidity would be provided to market players.
Investors lost over Rs 6 lakh crore (Rs 6 trillion) within minutes of the opening of the Bombay Stock Exchange on Tuesday.
"I am assured by the Reserve Bank of India [Get Quote] and all the banks that enough liquidity will be provided to brokers and market players. Liquidity will not be an issue," Chidambaram said.
Ahead to his visit to Davos for participating in the World Economic Forum, Chidambaram exuded confidence that investors would return to market as fundamentals of the economy were strong.
"Worries of western world should not be allowed to overwhelm us... our economy is very different from some economies of developed countries. Our economy is a strong economy and corporate sector is very strong," he said after the exchange authorities suspended trading within minutes after the bourses witnessed a sharp plunge.
Even after the market opened at 1100 hours, the sentiments were heavily toward sell and within an hour the BSE Sensex was reading down by over 2200 points.
To a query, Chidambaram said there is no ground for sentiments to be negative in the long run as fundamentals of Indian economy are strong.
"We will grow at nine per cent this year. Even Rangarajan Committee (Prime Minister's Economic Advisory Council) has said we will grow at 8.5 per cent next year," the finance minister said.
Banks have reported that investments in the economy are running very high as the demand for credit is strong, he said.
"RBI has stated that investment in pipeline is also strong. Fundamentals (of the economy) are very sound. Corporate profits are high and corporate income tax is at an all-time high," he said.
When asked whether institutions would be advised to buy stocks at this moment, Chidambaram said: "We are not advising institutions to do this or that. Institutions are good judge of what are valuations today."
However, he said analysts and advisers have advised investors to stay calm. "I am sure investors will take informed and matured decisions and not give any room to unwarranted apprehensions and market rumours," he added.
In the morning, stock market suspended trading for an hour after the benchmark Sensex hit the lower circuit limit.
Source: http://www.rediff.com/money/2008/jan/22fm.htm
Investors lost over Rs 6 lakh crore (Rs 6 trillion) within minutes of the opening of the Bombay Stock Exchange on Tuesday.
"I am assured by the Reserve Bank of India [Get Quote] and all the banks that enough liquidity will be provided to brokers and market players. Liquidity will not be an issue," Chidambaram said.
Ahead to his visit to Davos for participating in the World Economic Forum, Chidambaram exuded confidence that investors would return to market as fundamentals of the economy were strong.
"Worries of western world should not be allowed to overwhelm us... our economy is very different from some economies of developed countries. Our economy is a strong economy and corporate sector is very strong," he said after the exchange authorities suspended trading within minutes after the bourses witnessed a sharp plunge.
Even after the market opened at 1100 hours, the sentiments were heavily toward sell and within an hour the BSE Sensex was reading down by over 2200 points.
To a query, Chidambaram said there is no ground for sentiments to be negative in the long run as fundamentals of Indian economy are strong.
"We will grow at nine per cent this year. Even Rangarajan Committee (Prime Minister's Economic Advisory Council) has said we will grow at 8.5 per cent next year," the finance minister said.
Banks have reported that investments in the economy are running very high as the demand for credit is strong, he said.
"RBI has stated that investment in pipeline is also strong. Fundamentals (of the economy) are very sound. Corporate profits are high and corporate income tax is at an all-time high," he said.
When asked whether institutions would be advised to buy stocks at this moment, Chidambaram said: "We are not advising institutions to do this or that. Institutions are good judge of what are valuations today."
However, he said analysts and advisers have advised investors to stay calm. "I am sure investors will take informed and matured decisions and not give any room to unwarranted apprehensions and market rumours," he added.
In the morning, stock market suspended trading for an hour after the benchmark Sensex hit the lower circuit limit.
Source: http://www.rediff.com/money/2008/jan/22fm.htm
Sunday, January 20, 2008
Upgrade your Google Analytics tracker
Google released a new version of its Google Analytics tracking code in December after a two-month limited beta. The new Google Analytics tracker is a complete rewrite of JavaScript inherited from the Urchin acquisition in 2005 and the first time the two products have been officially decoupled. The existing version of Google Analytics tracker, urchin.js, has been deprecated but should continue to function until the end of 2008. Google will only roll out new features on the new ga.js tracker. If you currently track website statistics using Google Analytics you should upgrade your templates to take advantage of the new libraries.
What changed?
The new Google Analytics tracker supports proper JavaScript namespacing and more intuitive configuration methods (e.g. _setDomainName instead of _udn). My tests show about a 100 ms faster execution even with a 24% increase (1514 bytes) in file size (ga.js is also minified).
The new tracking code makes advanced features a lot more accessible. You can now track a page on multiple Google Analytics accounts, which should help user generated content sites integrate their author's Google Analytics IDs alongside the company's own tracking account. The new event tracker lets you group a set of on-page related actions such as clicking a drop-down menu or typing a search query (very useful for widgets). Ecommerce tracking is now a lot more readable. You can read about all the tracker changes in the Google Analytics migration guide PDF.
Implementation
Switching your site tracker is pretty simple. Trackers are now created as objects and configured before the page is tracked.
That's it. You are now running the new Google Analytics tracker. You'll need to swap in your Analytics account and profile IDs, which should be pretty easy to spot in your existing code.
Summary
Google Analytics tracking code is completely rewritten for faster on-page behavior that plays well with others. The old tracker will be deprecated within a year, and new features are only available to users running the new code. Existing Google Analytics users should swap out their tracking code to take full advantage of this free stats tool.
Wednesday, January 16, 2008
Google gives better iPhone experience
Google's services will now be accessibly directly via the Safari Web Browser on Google's home page, instead of taking the older route of using special versions of Google Search, Gmail, Calendar and Reader among .........
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